Andy is the Founder of SRSLY, a food company on a mission to make a low carb lifestyle not only healthy, but also tasty and accessible to all.

Andy tells us about why he started the company, how they went from selling 30 to 50,000 units in the space of a month, and the health benefits SRSLY products are providing for diabetics, overweight, and ketogenic patients (via the NHS)

We also discuss the the darker side of the food industry and Andy tells us why he thinks external agencies and consultants qualify for the big bin of bullshit.

Andy’s recommendations:

Ravenous – How To Get Ourselves And Our Planet into Shape – Henry Dimbleby (book)

Ultra Processed People – Chris van Tulleken (book)

Parenting Hell – Rob Beckett & Josh Widdicombe (podcast)

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