EP 354 – This week we catch up with broadcaster, entertainer and tech entrepreneur Kody ‘Big Mo’ Mommaerts. Kody combines being “Big Mo” the ring announcer for Boxxer on Sky and NBC with being the COO of SaaS scale up Sports Thread.
We chat about why the most important skills for any role are really hard to put in the job description, why being distinctive, putting time and effort into standing out is as important in business as it is in entertainment and why the rapid rate of change in both combat sports and tech means that the areas have more in common than you would think.
We also discover that no-one in the podcast studio knows the name of Liverpool FCs home stadium. (hint producer Dee: it’s not Old Trafford).
Chapters:
00:00 BWB with Kody ‘Big Mo’ Mommaerts
01:08 Meet Big Mo
02:03 The Journey of Sports Thread Inc.
02:58 The Role of a Ring Announcer
04:18 The UK and USA Sports Connection
10:05 The Art of Ring Announcing
25:54 The Complexities of Boxing Promotions
31:51 Fighters and Promotional Companies
32:24 Marketing and Promotion in Boxing
33:11 The Business of Boxing
35:42 Personal Journey and Public Speaking
38:14 The Art of Communication
46:31 Cultural Differences in Business Communication
49:13 Innovating Boxing Entertainment
52:05 Quickfire Round – Get To Know Kody
01:00:02 Wrap Up
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